About Dikran Yapoujian

OKRs.com Certified Coach


Dikran (“dee*cron”) is an award-winning corporate executive and advisor with more than 25 years of experience. His work spans financial planning and analysis, business strategy, human resources, and operations. During his certification process with OKRs.com, Dikran supported OKRs deployments with organizations ranging from a small church to one of the largest banks in the world. Dikran graduated from the University of Hartford’s Barney School of Business. He passed the CPA exam in the state of Connecticut. He is a 6-time Ironman Triathlon finisher and lives with his wife and daughter in Aiken, SC.

About Karen Schroeder

OKRs.com Certified Coach


Karen has helped dozens of organizations achieve their strategic and operational goals. In addition to working in the Silicon Valley with tech companies, Karen’s clients span banking, healthcare, energy, retail, and non-profit. During her certification process with OKRs.com, Karen contributed to an OKRs deployment with one of America’s most popular beverage companies. Karen completed her Master’s at London School of Economics. She went on to obtain her Ph.D. in Economics from Ludwig-Max University of Munich. She recently received her Certificate in Sustainable Finance from Columbia University and currently resides in New York.

About Sid Ghatak

OKRs.com Certified Coach


Sid Ghatak, OKRs.com Certified CoachSid has over 20 years of experience as a coach, consultant, and mentor to companies of all sizes including Merck Pharmaceuticals, JP Morgan Chase, Thomson Reuters, and The Federal Reserve System.  Sid’s experience with OKRs dates back to 2013 where he and Ben worked together to create OKRs with dozens of teams at Hobsons, a mid-sized software company.  Sid developed and taught the Master’s Program in Business Intelligence at Villanova University and is a highly sought after speaker at industry conferences.  He graduated from The University of Michigan and completed post-graduate work in Finance and Strategy at The University of Chicago’s Booth School of Business.

About Certification with OKRs.com

In 2018, I launched an OKRs coaching certification beta program to meet the increasing demand for OKRs coaching. Our certification is unique as far as I know.  Back in 2017, I taught a series of 1-day OKRs training courses in China and certified about 200 business professionals in Beijing, Shanghai, and Shenzhen. However, while similar 1-day certifications may exist, we no longer offer a 1-day certification. If you are looking for a 1-day workshop that you attend in order to receive a certificate upon completion, this program is NOT for you.

Our OKRs certification for 2019 builds off of Dikran’s success with a more rigorous training program we piloted in 2018.  Karen and Sid completed their certification and joined the OKRs.com team officially in early 2019.  

After helping hundreds of organizations deploy OKRs, I’ve learned that it takes time to become an effective OKRs coach.  Thus, I intend to certify a small number of high-quality OKRs experts who will complete an in-depth, apprenticeship-style program. The certification process requires months to complete.  It includes close supervision as well as access to the OKRs Fieldbook, a complete set of tools and training materials for supporting an organization’s OKRs program.

My certification program is directed at two distinct groups.

Group 1 – External OKRs Coach: You provide (or want to provide) OKRs coaching to your client organizations.  You want to explore even joining our team as a certified coach and collaborating on OKRs engagements.  In other words, you want to be the “next Dikran.”

Group 2 – Internal OKRs Coach: You want to be certified in order to better support your organization’s OKRs program. While anyone can play this role, I often find HR Business Partners and Agile Coaches make excellent internal OKRs coaches.

Group 1 – External OKRs Coach!

Whether you are actively providing OKRs coaching to your clients now or looking to get started as an OKRs coach, we’d like to hear from you.  If you’d like to join OKRs.com as a certified consultant, please send your resume and cover letter directly to [email protected] for us to review. We will contact you directly to explore the opportunity. While we have North America covered for 2019, we will be adding several coaches as we expand our ability to address the market outside English-speaking regions. To this end, please specify where you are based as well as any languages you speak such as French, Spanish, Japanese, or Mandarin Chinese in addition to English. We are also in need of English-speaking OKRs coaches based in Australia and the United Kingdom.

Group 2 – Support your organization’s OKRs program!

If you are looking to support OKRs within your organization, just let me know! I will have our director of business development connect with you to explore a possible collaboration.

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